Having worked with industrial and manufacturing companies over the last decade, Momentum has become a knowledgeable source for digital marketing in the manufacturing world. We utilize our knowledge to build traffic, leads, and brand awareness for our clients, but we also put some of that information out right here in our blog for anyone looking to learn.
During Momentum’s MFG Day event, our team spoke to highschoolers about industrial marketing, how it differs from standard B2B (business-to-business) marketing, and the benefits of pursuing this type of career.
Behavioral targeting. Re-targeting. Search engine optimization. Lookalike audiences. The waters of digital marketing can be confusing to navigate. But when you get down to it,...